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The Super-Competitiveness of Food Blogging

Author: Amanda Hosking


Blogging about food and drink has become hugely popular. A quick Google search of ‘food blog’ will generate page after page of blogs dedicated to food containing recipes, recommendations, food photography and much more. There is a whole range of food topics to blog about, which is of interest to many food consumers, which is why it has become so prominent.

Blog topics include cooking, baking, travel food, diet food, healthy eating, budget cooking, vegetarian, vegan, gluten free, quick cooking, restaurant reviews and food by cuisine.

veg                                                                                                                                        Source: bbc.co.uk

Due to the wealth of topics to write about, food blogging has become very competitive. Food bloggers are competing with each other and with supermarkets, chefs, restaurants, and food brands who are all targeting food consumers. This means that food bloggers need to work hard to attract visitors by providing quality articles, promoting themselves on social media and focusing on SEO.

If you are thinking of starting a food blog take a look at the food blogs below for some inspiration:

For Healthy Eating: Minimalist Baker


This blog focuses on simple healthy meals and has many vegetarian, gluten-free and dairy-free recipes. This will attract visitors who have special dietary requirements and people who want to eat healthily. The blog is attractive, easy to navigate and the recipes contain excellent food photography.

What is appealing about this blog is that all the recipes contain less than 10 ingredients and can all be made within 30 minutes. This is great as many recipes contain far too many ingredients and take too long to make.

The mixture of quick and easy meals plus catering to special dietary requirements is what makes this blog a success.

recipe ingredients                                                                                                                                Source: minimalistbaker.com



Baking: The Boy Who Bakes


This blog contains many inventive recipes enabling you to make lots of delicious baked goods! The food photography makes your mouth water and the recipes are easy to follow. One huge benefit of this blog is the how-to videos, which show the baker making the food step by step. This is like having your own private baking lesson!

This blog does well as it is dedicated to baking and has the extremely useful videos.

Travel Food: Eat Like A Girl


Blog writer Niamh provides a range of information on her page. She posts her own recipes and ones gained on her travels, as well as restaurant reviews and travel stories based around food. This makes for a varied and interesting read as not every article is simply recipes. There is travel mixed in and advice on where to eat delicious food in different countries. This mixture of information has made this blog very popular.

restaraunt                                                                                                                                   Source: eatlikeagirl.com



Quick Cooking: A Mummy Too


This is a food and lifestyle blog written by a busy working mum. She provides simple, fast recipes for people who lead busy lives and don’t have the time to spend hours cooking meals. This is large target audience as many of us do not feel like slaving over a hot stove after getting home from work!

This blog really helps to reduce cooking times and is enjoyed by many a reader.

Budget Cooking: Budget Bytes


This is a fantastic blog for cooking on a budget. Each recipe has step by step instructions, including images of each part of the cooking process. The writer also includes price per item, price per person and price per meal on each of her recipes. This is handy as you know exactly how much you are spending and it can help you save money on shopping.

The attention to detail and the fact that many people will want to cook on a budget (families, students, flat mates), has made this site very successful.

one pot stew                                                                                                                                   Source: budgetbytes.com


So, are you up to the challenge?